A highly regarded expert on memory's malleability "and a lightning rod for controversy" Elizabeth Loftus has proved that people can become subject to false memory, with major implications for matters involving eyewitness testimony and repressed recollections. In this lecture, Loftus details her research on the malleability of memory. Topics include memory paradigms; memory distortion, as demonstrated by an incident involving Hillary Clinton; growing evidence of criminal convictions that were based on false memories; repressed memory accusations and implanted memories, as demonstrated by the landmark case Ramona v. Isabella; induced memory and misinformation studies; the creation of false memories, as demonstrated by Loftus's Lost in the Mall Experiment; how psychotherapy techniques such as guided imagination, dream interpretation, and hypnosis can lead to false memories; and more. A Q&A session follows.