| FLORAL DESIGN AND TECHNIQUES SERIES (11 DVDs) This series of eleven programs examines different types of flowers, mechanics and wiring methods, as well as how to create an arrangement. Visual design strategies, geometric forms in floral designs, and corsage and boutonniere creation are also addressed in this floral design curriculum. Additional topics include wedding and bereavement arrangements, floral holidays and occasions, and the critique and appraisal of floral designs. Includes an Interactive Teacher's Resource Guide containing lesson plans and a variety of worksheets, activities, notes and projects. FLORAL DESIGN BASICS: Principles and Elements Comprehending the elements and principles of floral design is vital in creating a quality arrangement. This presentation takes a closer look at the elements and principles of floral design. Jim Johnson, Endowed Chair and Distinguished Lecturer of the Benz School of Floral Design at Texas A&M University, breaks down each element and principle of design as well as the color schemes used in floral design. Detailed graphics aid in comprehension of each element and principle. This presentation analyzes the following elements and principles of design: line, form, space, texture, pattern, color, size, proportion, balance, focal point, rhythm, depth, transition, harmony and unity. 41 minutes FLORAL DESIGN BASICS: Techniques Demonstrating the proper techniques used in floral design is very important when creating an arrangement. This presentation takes a closer look at the proper floral design techniques. Jim Johnson, Endowed Chair and Distinguished Lecturer of the Benz School of Floral Design at Texas A&M University, examines the different types of flowers, mechanics and wiring methods, as well as how to create an arrangement. On screen, step-by-step instructions provide students a detailed look at various wiring methods and the process of creating an arrangement. The wiring methods included in the presentation are: straight wire method, piercing method, cross-piercing method, bracing method, wrap-around extension method, stitching method, hairpin method and the feathering method. 56 minutes GEOMETRY IN FLORAL DESIGN All floral arrangements are based on a particular shape. This production discusses how to make a symmetrical equilateral triangular arrangement, a circular mound arrangement and a crescent arrangement. Along with how to create these arrangements, the main characteristics of many more arrangements are explained. 26 minutes, 2011 SPECIAL ARRANGEMENTS Florists create designs for holidays and special events throughout the year. This presentation explains the types of flowers, major floral holidays and specialty arrangements most commonly created throughout the year. This great tool prepares students for the creative possibilities in floral design throughout the year. 55 minutes BEREAVEMENT ARRANGEMENTS Bereavement arrangements can be a large part of the daily orders in a floral shop. This presentation covers the most common funeral arrangements along with a discussion of popular flowers and flower colors for funerals. Follow a design from the beginning to the finished product. A discussion with a funeral director is included to further explain the importance and significance of flowers in bereavement settings.22 minutes WEDDING ARRANGEMENTS A wedding consists of numerous floral arrangements. Join us as we take a look at the preparation of floral arrangements for a wedding ceremony and reception. This presentation covers everything from the floral consultation to the final arrangements at the ceremony and reception. Options for numerous floral arrangements and decorations are discussed, along with creation of the most common wedding arrangements.35 minutes CORSAGE AND BOUTONNIERE PREPARATION This presentation is a beginner’s guide to creating corsages and boutonnieres. From the materials needed to create these designs to intricate multi-bloom corsages, this presentation covers it all. Simple single bloom corsages and boutonnieres are discussed step-by-step along with in-depth discussions of the materials and mechanics of each design. 44 minutes CRITIQUING FLORAL ARRANGEMENTS The capability to properly critique floral arrangements plays an important role in a floral designer’s ability to create and discuss arrangements. In this presentation, students will join Jim Johnson, Endowed Chair and Distinguished Lecturer of the Benz School of Floral Design at Texas A&M University, as he discusses the factors involved in critiquing floral designs. The importance of balance, proportion, foliage, mechanics and focal point are thoroughly discussed and applied as he critiques symmetrical triangle, asymmetrical triangle, round and vegetative designs. 22 minutes POST HARVEST CARE OF CUT FLOWERS How are flowers processed and cared for before they get to the customer? Go behind the scenes at a wholesale floral company and a retail flower shop for an in-depth look at the care of flowers after they have been harvested. This presentation examines the process from the time the flowers are processed at the wholesale florist until they are placed in the cooler at the retail florist. The use of preservatives and disease prevention are also discussed. 22 minutes FLOWER BUSINESS MANAGEMENT Opening a floral business requires not only knowledge about flowers, foliage and design, but business understanding as well. This presentation takes a look inside the floral industry starting with the grower and finishing with the retail florist. Topics include selecting a location for a business, store layouts, pricing goods, organization of the cooler, supplies and tools necessary for floral businesses, customer service, sales, and growth. 31 minutes CAREER OPPORTUNITIES FLORAL DESIGN There are numerous careers paths and opportunities in the floral industry. This presentation journeys through multiple levels of the industry from the grower to a retail floral shop and discusses other careers which depend on or support the floral industry. Detailed information on career opportunities, educational requirements, job duties and career potentials is included. 60 minutes | ||||||
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