This brand new comprehensive program does more than help you teach, it instils confidence by emphasizing a woman’s natural ability to breastfeed. Following International Lactation Consultant Association (ILCA) and American Academy of Pediatrics (AAP) recommendations, this research-based teaching tool helps you support new families in getting the best start possible!

FEATURING...
*Advantages of laid-back breastfeeding and skin-to-skin contact
*New animations based on the latest research comparing deep and shallow latches, and the process of healthy milk production
*Emphasis on how parents can improve their chances for breastfeeding success
*Candid comments from new parents sharing their own breastfeeding experiences

DVD BONUSES Include:
*Video clip demonstrating how to express breastmilk by hand
*New 3D animation clips showing latch and milk production
*Breastfeeding positions Image library

CONTENT INCLUDES:
1. How Breastfeeding Works - 3D breast anatomy and milk production animation, breastmilk qualities, why breastfeeding is important to mothers and babies, AAP exclusivity recommendations
2. Getting the Best Start - share breastfeeding plans with the hospital staff, skin-to-skin contact, rooming-in, lactation consultants, pacifier recommendations
3. Latching On - latching on in a reclined and upright position, 3D animation of effective and ineffective latches
4. Breastfeeding Positions - laid-back, cross-cradle, football, side-lying and cradle hold
5. When to Feed Your Baby - hunger and satiation cues, feeding patterns and guidelines, how to feed a sleepy baby
6. Getting Enough Milk - signs of milk transfer, growth spurts, feeding and diaper log, stool and urine guidelines, weight gain, getting help
7. Breast Care - normal breast fullness, hand expression and pumping, engorgement, nipple tenderness, mastitis and other warning signs
8. Breastfeeding Lifestyle - partner support and involvement, feeding in public, self-care, substances to avoid, support groups, returning to work

*Also available in Spanish