NEW AGE OF WALMART (THE)
In 2004, CNBC’s David Faber gave viewers an unprecedented look inside the world’s largest retailer in THE AGE OF WALMART. Following up five years later, Faber examines Walmart in a much different context - one shaped by increased criticism, an onslaught of lawsuits, and a plummeting stock price, all of which have prompted a quest for re-invention among the highest levels of the company. This CNBC report describes Walmart’s realization that it was losing eight percent of its customers due to bad publicity - and how it undertook an extreme makeover of its image and stores. Also explored in the video: political currents running counter to Walmart’s low-cost business model, the retailer’s growing presence in China, and the controversy over its ongoing U.S. expansion - which some communities have forestalled or even prohibited.
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